Shop Light

Websites, Google and phones for the trades

See your new website before you spend a dollar.

We build the front of your business and run it for you: your website, your Google listing and reviews, your ads. Then an AI answers the calls you miss. Every price is posted. Everything is in your name.

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Preview. Your real sample is built by a person.

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Sample

How it works, in order

Three steps. Every price posted.

Start with the storefront. It gets you found on Google and makes the phone ring. Everything after it comes later, and only when it pays.

start here

Step one

The storefront

Get found on Google. Make the phone ring. Turn calls into booked jobs.

  • Website Refresh$1,000 one time

    Up to 6 pages, live in 5 business days. Hosting free for 12 months, then $29 a month.

  • Custom Storefront$3,500 one time

    Custom design, a photo day, a page for every service and town. About 30 days.

  • Google listing and reviews$1,500 a month

    A review request after every job, a reply to every review, weekly posts, a monthly one-page report. Month to month.

  • Google Ads management$1,500 a month

    Google bills the ad money to you, in your own account.

after step one pays for itself

Step two

The AI front desk

$20,000 setup

then $1,000 a month from month two

  • The calls you miss, answered and booked.
  • It always says it is an AI.
  • Emergencies go straight to a person.
  • You read every transcript and can turn it off with one text.

We start this only after step one has paid for itself.

a few owners, later

Step three

Run on AI

from $100,000 scoped

plus $5,000 a month

Custom software for how your business actually runs. For a few owners, later.

  • Dispatch and pricing
  • Follow-ups to your own customers, with their consent
  • Inventory
  • QuickBooks and field-software hookups
  • Hiring
  • Dashboards

Scoped in writing first.

  • Month to month on monthly services.
  • You own your website, your domain, your Google listing and your ad account from day one.
  • No per-minute fees.

Build your price

Pick what you need. The total is the price.

Every number here is posted. Nothing is charged until you say go, and a person sends you the quote.

Sam, our AI assistant

Ask Sam anything. A person reads every word.

Shop Light runs on AI, and Sam is the proof. Sam answers questions about prices, what is included and what happens next, right away, and always says it is an AI. Want a person? Sam sets up the call.

is
An AI assistant, labeled AI on every reply
knows
Every posted price on this page
reads along
A person on our team
never
Pretends to be a person

Sam · AI · answers in about 3 s · a person reads every word

Free sample

Your sample, built by a person.

A real sample of your new website, built by a person from your public Google listing and your current site, in your inbox within the hour. Plus your Google snapshot: how you show up on Google on a phone, and what to fix first with the posted price for each fix.

  • Free.
  • No sign-up.
  • Nothing to pay.

Sample request

Sample Follows what you type

In writing

Six things we will never do.

  • Lock you into a contract.Everything monthly is month to month.
  • Hold your website, domain or Google listing.In your name from day one. If you leave, you take them.
  • Hide a price.Every price we charge is on this page.
  • Buy, filter or pay for reviews.We ask every customer, the same way.
  • Call your customers with an AI they did not agree to hear from.Only customers who said yes hear from us.
  • Let Sam pretend to be a person.Sam is an AI and says so, every time.